Small Giants: Companies That Choose to Be Great Instead of Big” by Bo Burlingham is a business book that explores the concept of greatness in entrepreneurship beyond the pursuit of growth and scale. In this book, Burlingham profiles a select group of companies that have chosen to prioritize values such as purpose, community, and excellence over rapid expansion and maximum profits.
Burlingham delves into the stories of these “small giants,” providing insights into their unique business models, leadership philosophies, and approaches to success. Through in-depth interviews and case studies, he highlights the factors that set these companies apart and enable them to thrive while maintaining a focus on their core values.
“Small Giants” challenges conventional notions of business success and offers an alternative perspective on entrepreneurship that emphasizes quality over quantity, relationships over transactions, and impact over size. The book serves as a source of inspiration and guidance for entrepreneurs and business leaders seeking to build meaningful and sustainable organizations in today’s competitive landscape
Available in paperback edition, Small Giants is a thought-provoking read for anyone looking to redefine success in the business world.
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