Start with No by Jim Camp offers a fresh perspective on negotiation tactics and strategies. Camp argues that the key to successful negotiations lies in embracing the word “no” and using it as a powerful tool to achieve desired outcomes.

In Start with No, readers will learn how to redefine their approach to negotiations, manage fear and uncertainty, and develop strategies that lead to better agreements. This book is essential for anyone looking to enhance their negotiation skills and achieve greater success in personal and professional interactions.

Available in paperback edition, Start with No provides practical techniques for becoming a more effective negotiator.